| Client
Directive |
 |
This is the foundation phase of the I*PROMO approach
of ensuring a successful event. In our experience,
we’ve found it vital to immerse ourselves
in our clients’ corporate identities and
their respective driving values. The client directive
serves as the touchstone core to specifically
customize an event imbued with the pulse of life
and the mechanism to further our clients’
corporate objectives.
| Creative
Initiative |
 |
Our creative team is fearless – collectively,
an inspired, imagination engine. Even with the
awareness of the limitations of financial and
logistical concerns, our creative team reaches
beyond the box of what’s been done before,
creating solutions when there were none. The strengths
of the team are not simply limited to innovation,
but extend to the ability to synergise event concepts
with our clients’ objectives on a creative
level.
| Critical
Analysis |
 |
At this juncture, the creative event concept is
upheld by the support of the financial and logistical
teams. The finance and operations executives at
I*PROMO shift the creative concept into a revenue
magnet, turning an already vibrant event into
a profit generator. Novel solutions to marketing
and sales provide the thrust to drive target audiences,
organizations, stakeholders, and media to the
event.
| Collaborative
Sourcing |
 |
From third party suppliers to dedicated sponsors,
I*PROMO sources the best to give the event the
extra mileage, enhancing the event even more.
By leveraging on our network of local and global
contacts, we rally other organizations to endorse,
partner, and sponsor our clients’ events.
By identifying key contributors with comparable
messages, we create an alliance of aligned objectives
that is set to reinforce our clients’ imperatives.
| Corporate
Social Responsibility |
 |
Integrating social and communal values powers
I*PROMO. Being responsible for our activities
is a paramount imperative in our organization.
Without illusions, we practice integrity in all
our endeavours. We strive to better the community,
while being mindful of the effects we create.